Medical Office Software for Fertility Specialists: How to Grow Your Ob/Gyn Clinic
As a doctor, you know that time is one of your most valuable assets — thus, medical office software becomes a critical component of your daily operations, saving both time and money. But efficiency is particularly important for specialties with potentially high out-of-pocket expenses for patients like the fertility field. So it’s up to you as the Ob/Gyn to find effective ways to communicate with your patients.
How do you do that? The good news is that the healthcare industry relies on novel tools and technologies, which means that change is a constant companion for all clinical staff. At the same time, doctors who have been practicing for many decades may be reluctant to leave the old ways of doing things — simply “because it’s always been this way.”
But medical office software can not only increase the productivity at your Ob/Gyn clinic, it can also alleviate the financial strain on your patients, especially if they’re seeking help for fertility issues, which are largely known to come at a high cost.
The Fertility Specialty in Numbers
According to the World Health Organization (WHO), roughly 17.5% or almost a fifth of the global adult population suffers from infertility — with infertility defined as the failure to become pregnant after at least one year of attempting to conceive.¹
The Centers for Disease Control and Prevention (CDC) estimate that between 2015 and 2019 approximately 10.43 million women ages 15 to 49, generally known as the childbearing years, had some sort of fertility problems.² At the same time, the CDC estimates that roughly 9% of men of reproductive age in the U.S. face fertility issues.³
With rates of infertility on the rise, more people than ever are now seeking fertility treatments and reaching out to their Ob/Gyns for guidance. In fact, about half of all U.S. college grads have undergone fertility treatments themselves or know someone who has.⁴
With infertility becoming a growing concern, it’s needless to say that Ob/Gyn clinics and fertility specialists have their hands full. Thus, physicians continue to look for ways to better serve their patients, improve patient satisfaction, deliver better results, and increase efficiency.
Stats on Technology in Healthcare
Because healthcare is a rapidly evolving industry, technology is particularly important to meet the increasing expectations of patients and quality standards. In a landscape with significant staffing shortages, utilizing effective medical office software, therefore, becomes key in serving your patients.
Digital health has already saturated every corner of the healthcare industry and has become pivotal in building successful healthcare entities.
Alone in 2019, the digital healthcare market had already reached a net worth of of 175 billion U.S. dollars with a compound annual growth rate (CAGR) of a whopping 25% between 2019 and 2025.⁵
Medical office software enables clinical staff — nurses, doctors, and office administrators to effectively manage their patient flow while reducing manual labor and freeing up staff for more critical tasks.
At the same time, technological tools can enhance the quality of work by increasing accuracy, improving patient health outcomes, and decreasing the risk of human error.
Medical Office Software of Ob/Gyn Clinics
For Ob/Gyn clinics and fertility specialists in particular, an array of medical office software can help support daily operations and further enhance your patients’ journey to conception.
Below we have listed some helpful apps and medical office software that can support Ob/Gyns and fertility clinics in increasing productivity and improving the quality of patient care they provide.
OB-Gyn Constellation™ All-in-One Ob/Gyn Solution by Skyscape
Ob/Gyns looking for an all-in-one app with a multitude of guides and resources will enjoy Ob-Gyn Constellation for use on their mobile devices. Specifically designed for Ob/Gyn clinics, the app offers valuable literary guides for quick reference.
These include the John Hopkins Manual of Gynecology and Obstetrics, a prescription guide, disease classifications, clinical and gestational calculators, and a differential diagnosis tool. Add-on options are available and include further resources.
In addition, the app is highly customizable and allows Ob/Gyns and fertility specialists easy access to industry references to enhance their patients’ experience.
CureMD All-in-One Suite
CureMD is medical office software that uniquely combines the electronic health record (EHR), practice management software, patient portal, telemedicine options, and more in an all-in-one award-winning suite.
One of the issues for many healthcare professionals is the multitude of software and programs needed to manage everyday operations in their clinic. Multiple logins and passwords are required and the back-and-forth between systems leaves much of your staff confused and mentally drained.
An all-in-one tool can offer fertility specialists a one-stop solution for all their patient needs, increasing efficiency and saving time.
Fertility Specialty EHR Software
As a doctor, you know that your EHR is the foundation of your patients’ health records. It’s the go-to tool for data collection, documentation, and storage. However, EHR software can differ vastly, especially if it has not been customized to the needs of the fertility specialty.
The truth is that the healthcare industry is not all the same so your practice management needs and billing process may not be fully compatible with generalized EHR platforms. MEDITAB, therefore, offers Fertility EHR Software with integrated fertility modules — providing you with automated workflows, improved communication, and enhanced billing features.
Levy Health for Jumpstarting Your Patient’s Fertility Journey
Don’t waste time after your patient has scheduled her consultation, instead, you can use Levy Health to get her started by answering an in-depth assessment. Diagnostic algorithms will then generate a customized lab order that can be taken to any local lab for bloodwork.
You can view the results in the Doctor’s Dashboard and discuss them with your patient at their next visit but as a provider, you’re ready to start treatment and have plenty of clinical data to examine your patient and begin their fertility journey.
Fertility and Ob/Gyn clinics can also benefit from Levy Health as a tool for diagnosing endocrine disorders that could potentially lead to infertility problems.
Vivlio Health for Easy Medical Record Retrieval
The truth is that fertility treatment can be quite pricey — as a result, and in an attempt to make fertility treatments more affordable, Ob/Gyn clinics try to limit redundant and unnecessary testing to reduce out-of-pocket expenses for their patients.
How can you do that? Vivlio Health is a platform that helps fertility specialists easily retrieve all their patient’s medical history so they can instantly begin treatment therapies and avoid delays.
As a provider, you will appreciate this cloud-based system as it gives you access to any clinical information you may need — including past office visits, procedure reports, and specialty provider notes. You’re also able to search for and filter data to ensure you don’t order tests or labs that have been done previously.
Vivlio Health offers a free demo and is available for questions via phone at 404 777 5772 and email at info@vivliohealth.com.
Let’s Take Fertility Treatment to the Next Level
It’s time to embrace new tools to provide exceptional care to your patients and offer fertility treatment options with easy and reliable means of communication.
As many couples experience setbacks and frustration on their fertility journey, it’s on you as a provider to utilize innovative medical office software to enhance patient care and increase efficiency. Your patients will thank you for it!
References:
- “1 in 6 people globally affected by infertility: WHO.” World Health Organization (WHO), 4 April 2023, https://www.who.int/news/item/04-04-2023-1-in-6-people-globally-affected-by-infertility. Accessed 16 July 2024.
- Nugent, C.N., and Chandra, A. (2024). Infertility and Impaired Fecundity in Women and Men in the United States, 2015–2019. National Health Statistics Reports, Number 202, April 4, 2024.” CDC, 24 April 2024, https://www.cdc.gov/nchs/data/nhsr/nhsr202.pdf. Accessed 16 July 2024.
- Chandra, A., Copen, C.E., & Stephen, E.H. (2013). Infertility and Impaired Fecundity in the United States, 1982-2010: Data From the National Survey of Family Growth. National Health Statistics Reports, 67, 1-19. https://www.cdc.gov/nchs/data/nhsr/nhsr067.pdf. Accessed July 16, 2024.
- Livingston, Gretchen. “A third of U.S. adults say they have used fertility treatments or know someone who has.” Pew Research Center, 17 July 2018, https://www.pewresearch.org/short-reads/2018/07/17/a-third-of-u-s-adults-say-they-have-used-fertility-treatments-or-know-someone-who-has/. Accessed 17 July 2024.
- “Global digital health market forecast 2025.” Statista, 11 August 2022, https://www.statista.com/statistics/1092869/global-digital-health-market-size-forecast/. Accessed 17 July 2024.